Retail, in the eyes of the everyday customer

new ideas and thoughts about the online retail world

Email Subscription Popup Is OK on All Pages Except One

with 2 comments

Gardeners.com has a sitewide email signup popup that appears on every landing page.  I get it, they want to maximize email signups.  Here is where the logic breaks.  I’ve been receiving a little too many emails from gardeners.com lately, so this morning I clicked the “unsubscribe” link on their latest email.  This took me to their unsubscribe page where, because it was a landing page, their email signup popup appeared.  Tip: it’s OK to have email signup on every landing page, just remove it from your email “unsubscribe” page.

Written by betterretail

December 23, 2013 at 10:04 am

Posted in uncategorized

Tagged with ,

2 Responses

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  1. Oops! That’s really funny, but probably goes overlooked on a lot of sites….

    Mike Johnson (@mikjnsn)

    December 23, 2013 at 1:11 pm


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