Retail, in the eyes of the everyday customer

new ideas and thoughts about the online retail world

Site Search

with 2 comments

Google Analytics has a report that shows conversion rate of people who use your site search box, and the percentage of site visitors that use it. If you notice that the conversion rate is really high (relative to site average) and utilization is really low then you could do what thefresh20.com does. They have a search graphic element anchored to the right hand side of browser …

Floating_Search

… that scrolls with you as you scroll the page (looks like its floating). On click a search box springs open—

Open_State

Nice design implementation that minimizes screen real-estate usage while making it super easy for shoppers to run a search query.

Written by betterretail

May 19, 2014 at 7:58 am

Posted in uncategorized

Tagged with ,

2 Responses

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  1. Love this Rishi! How’s our search conversion at Pop?

    Hope you had a great weekend, and that we’ll be talking soon. I have some time today if you’re available. I’m going to check-in with Justin soon.

    Thanks, John

    John Balint

    May 19, 2014 at 11:34 am


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