Posts Tagged ‘Visual Merchandising’
Visual Merchandising
Typetees.com has figured out a way to maximize screen real estate. To enjoy their cool interface head over to www.typetees.com. Here are two screenshots:
Will this make me convert the moment I land on their site? No. Will it improve the odds of my remembering the site when considering buying a tee shirt in the future? quite possibly, and in a world made or broken by fractional percentage points that’s a big deal.
Related article: The Immersive Store
The Immersive Store, And Other Bed Time Stories
As technology gets better retailers will increasingly try virtualization in the belief that it’ll make customers happy. While I think this is a false assumption the bigger problem is poor execution. Retailers like Sears and Brookstone have horrible implementations:
Others make a valiant effort but fail, Clerkandteller.com is an example:
Here is an awesome ‘concept’ developed by RED Interactive Agency: http://amadeo.ff0000.com/



