A new way to buy (presently only for women)

Personal shopper (personalshopper.com) is a great idea and I believe the concept has potential to grow into a significant retail disruptor. Unfortunately, as of now, the site is still very primitive. But watch this space. Very soon they or another similar idea will take off. The missing ingredient is strong editorial. What the retail world needs is a site where products are featured and reviewed by non incentivized teams. Once I find a site that understands my persona, makes recommendations for me and educates me along the way I would be happy to use them as my main conduit for shopping.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s