Summary Of Webinar- Hidden Truths About Online Reviews

Today, the good folk at PowerReviews and e-tailing group held a webinar on ‘customer reviews’. One of the ‘concept’ ideas presented was having kiosks in stores where swiping the product tag would display reviews from the Web site. Great idea.

2 thoughts on “Summary Of Webinar- Hidden Truths About Online Reviews

  1. Thanks Rishi, very interesting posts on product reviews.
    One question: what solutions are there in the market to help us get reviews of products before launching them, so as to be able to have customer reviews or pre-reviews on advance?

  2. Hello Pablo,

    It’s OK to launch without reviews. What you need to do is send super personalized post-purchase emails to the first 10 buyers and request a review. The first 10 people who buy your product are a really important group and their reviews will have a huge impact on the next 100 who buy.

    Thanks,
    Rishi

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