Stop Promoting Stuff You Aren’t Willing To Sell

The image below is a direct screenshot from the homepage of worldmarket.com:

worldmarketcom-valentine-truffle-bears.png

Did you notice the cute Valentine Truffle Bears? I did too, and I clicked on it. The only problem is Valentine Truffle Bears aren’t available for purchase. Clicking the bear picture took me to this page:

search-results.png

Worse still, searching for Valentine Truffle Bears on the site leads to an apology page:

search-for-valentine-truffle-bears.png

And worldmarket.com is not alone, they are in the esteemed company of HickoryFarms.com (click on link to see the error they made)

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