You Just Lost A Potential Customer

“Site under construction” is a message I encounter often.  And it always makes me wonder why companies don’t just capture my email address and send an email when the site is live.  Today I came across and they’ve implemented this strategy:

Company homepage
Company homepage

So I entered my email address and pressed go.  This is their follow up page:


I cannot believe they want me to verify my own email address AND enter some distorted text just to make sure I’m not a computer.  I’m sorry, but unless you manufacture the best shoes in the history of shoe making you’re never going to get away with this strategy.

One thought on “You Just Lost A Potential Customer

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s