Compare and Contrast

Few facts about online shoppers—

1: They are impatient and unexcited about reading your 2,000 word product description.

2: They hate making a bad purchase decision, but the alternative of comparing multiple products on multiple sites isn’t ideal either.

To solve for 1 and 2 consider adding an infographic like this on your product page—

Product_Comparison_Infographic
Click for zoomed view

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