The amazing thing about our super-connected world is that smart eCommerce entrepreneurs can capitalize on a high popularity but short-lived trend. Brick and mortar retailers don’t stand a chance.
The hit show Game of Thrones has generated a really popular meme around the character Hodor. This buzz can’t last more than 15 days, but, for those 15 days the buzz will be intense.
This is why a clever entrepreneur can add a sticker to a door stop and sell it on Etsy for $30: